03-ghSay goodbye to the CEO of the old Guitar Hero, Dan Rosenweig. Rosenweig now left his position at Activision after less than one year, which at the time of franchise Guitar Hero, DJ Hero, and Band Hero can not achieve the expected success.
Good-bye to the old and welcome the new leadership. David Haddad, who previously held the role as COO of the Guitar Hero franchise, is now a person who will be responsible for serving those games are removed from the franchise Hero (Guitar Hero, DJ Hero, Band Hero) in 2010. Activision has announced Rosensweig’s departure, but still not officially promoted to the position Haddad as the Chief Executive Officer.
According to figures provided illustrations sources, Guitar Hero 5 only able to sell less than one million units in the U.S. last year. This was a decrease in very significant figures when compared to Guitar Hero: World Tour is released in the previous year and achieved sales of 3.4 million units. In addition, the same figures disappoint franchise also experienced by other music games Activision, the DJ Hero, Band Hero, and most recently, Guitar Hero: Van Halen, who recorded only 64,000 units sold.